TriNet is a professional employer organization (PEO) that provides small and medium-sized businesses (SMBs) with full-service HR solutions, including payroll, benefits administration, and compliance.
Monitor spending on ad platforms (Google Ads, Meta, LinkedIn) and compare ROI.
Allow users to request product demos or free trials, signaling strong buying intent.
Record and evaluate employee performance; can be linked to goals and review cycles.
Create and refine target personas for personalized marketing efforts.
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