NIST (National Institute of Standards and Technology) is a federal agency that promotes innovation and industrial competitiveness by advancing measurement science, standards, and technology in the United States.
Monitor spending on ad platforms (Google Ads, Meta, LinkedIn) and compare ROI.
Request and approve budgets for projects, departments, or initiatives.
Collect detailed information from clients to create a formal customer record.
Create and refine target personas for personalized marketing efforts.
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