IBM Db2 is a family of data management products, including the Db2 relational database. It supports both structured and unstructured data across on-premises and multi-cloud environments.
Collect emails and consent for marketing communication via newsletters and announcements.
Promote webinars, trade shows, or conferences, and automate attendee follow-ups.
Measure conversions, bounce rates, and engagement for marketing landing pages.
Plan, execute, and track multi-channel marketing campaigns (email, social, paid ads).
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