ActiveCampaign is a customer relationship management software that provides marketing automation, email marketing, and sales automation tools to help businesses streamline their interactions with their customers.
Initiate internal promotion, role updates, or department transfers.
Monitor spending on ad platforms (Google Ads, Meta, LinkedIn) and compare ROI.
Measure conversions, bounce rates, and engagement for marketing landing pages.
Collect applicant information for open positions; supports screening and recruitment workflows.
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